Job Description

Brand & Marketing Manager (Social Media + Facebook Ads)

Company: The Archetype Strategy Location: Remote Type: Freelance / Contract (with potential to grow into a full-time role)

About The Archetype Strategy: We're a fast-growing business focused on providing workforce and subcontracting solutions in the telecom, construction, and infrastructure industries. Our mission is to bring speed, quality, and results to every client—and now we're ready to bring that same energy to our brand. We need someone who can take the reins on marketing and push our name to the next level.

What You'll Own:

• Create and manage our Facebook and Instagram business pages from scratch
• Design and run high-performing Facebook ad campaigns to generate leads and brand visibility
• Develop our brand identity and ensure it's consistent across all platforms
• Produce engaging, on-brand content (graphics, reels, captions, etc.)
• Track ad performance and continuously optimize for better results
• Think big picture—bringing creative marketing ideas to the table and executing fast

What We're Looking For:

• Strong track record of running Facebook ads with solid ROI
• Ability to build brand pages and grow a following from the ground up
• Branding and design experience (you don't need to be a full graphic designer, but you should know how to make things look clean and professional)
• A self-starter who doesn't need to be micromanaged—you run with it and get it done
• Bonus if you've worked with blue-collar, service-based, or B2B industries

Why Work With Us: We're building something real and we're doing it fast. This is a chance to grow with a company that values hustle, independence, and making an impact. If you're ready to help a high-growth business get its name out there—and get paid for the results you bring—this role is for you.

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